beehiiv vs MailerLite

Both are on our shortlist for course creators. They part company on a couple of things that matter more than the monthly price.

beehiiv
MailerLite

Which one, for whom

  • Starting out with no budget MailerLite MailerLite can run an automated welcome sequence on its free plan. beehiiv cannot, so a new subscriber hears nothing from you until you pay.
  • A list already in the thousands beehiiv beehiiv stays free to 2,500 subscribers against MailerLite's 250.

Side by side

beehiiv MailerLite
Free plan 2,500 subscribers 250 subscribers
Free sends Unlimited sends 2,500 emails/mo
Welcome sequence on free No Yes
Paid from $43/mo $12/mo
At 5,000 subscribers $78 $44.10
At 25,000 subscribers $149 $161.10
The catch No paid subscriptions or digital products on the free tier. Their logo stays on your emails until you pay.

Figures read off each vendor's own pricing page on 5 September 2026. Where a row says not published, that vendor does not state a price at that list size and we will not invent one.

Getting your list back out

beehiiv

We have not been able to confirm their cancellation terms, so treat this as unchecked.

MailerLite

Cancel any time without penalty. Their terms describe still being able to log in, export and migrate your data after a plan lapses.

Try either one

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beehiiv

Best if the course sits beside a newsletter

We may earn a commission on this link. It never affects the ranking.

Start free on beehiiv Read the full beehiiv breakdown
MailerLite

Best free plan for a real welcome sequence

We may earn a commission on this link. It never affects the ranking.

Start free on MailerLite Read the full MailerLite breakdown

beehiiv vs MailerLite, answered

Is beehiiv or MailerLite better for an online course?
Neither is better outright, and anyone who says so is guessing on your behalf. MailerLite if you are starting out with no budget. beehiiv if you are a list already in the thousands.
Which of beehiiv and MailerLite has the better free plan?
beehiiv allows more free subscribers (2,500 against 250). A bigger allowance is not automatically the better plan: check the welcome sequence row above, because that is where the two usually part company.
Can I move from beehiiv to MailerLite later?
Yes, and you should assume you will. Export your list before you cancel anything, and keep the tag that says who bought from you. We wrote the order of operations up separately.

Moving between them? Read the switching guide first, or answer four questions to check neither of these is the wrong shortlist.