AWeber vs Kit
Both are on our shortlist for course creators. They part company on a couple of things that matter more than the monthly price.
AWeber
KitWhich one, for whom
- A list already in the thousandsKitKit stays free to 10,000 subscribers against AWeber's nothing.Start free on Kit
- Worried about being locked inKitAWeber's terms cut off access to your contact data when you cancel. Kit does not do that.
Side by side
| AWeber | Kit | |
|---|---|---|
| Free plan | None | 10,000 subscribers |
| Free sends | 14-day trial only | Unlimited broadcasts |
| Welcome sequence on free | No | No |
| Connects to Teachable | Direct | Direct |
| Connects to Kajabi | Direct | Direct |
| Connects to Podia | Direct | Direct |
| Connects to Thinkific | Direct | Direct |
| Paid from | $12.49/mo | $33/mo |
| At 5,000 subscribers | $60 | Not published |
| At 25,000 subscribers | $210 | Not published |
| The catch | The paid Lite plan allows one email list and three automations, so the second funnel you build is what pushes you up to Plus, not the size of your list. | Digital product sales carry a 3.5% + 30c fee on every plan. |
| G2 score | 4.2 out of 5, from 650 reviews | 4.4 out of 5, from 236 reviews |
| Trustpilot score | 4.3 out of 5, from 176 reviews | 4.1 out of 5, from 154 reviews |
Figures read off each vendor's own pricing page between 9 and 24 September 2026. Where a row says not published, that vendor does not state a price at that list size and we will not invent one.
The last two rows are other people's scores, not ours, read on 6 September 2026. Check them yourself:AWeber on G2, AWeber on Trustpilot, Kit on G2, Kit on Trustpilot.
Getting your list back out
AWeberHard to leave
Read this before you sign up. Their service agreement says AWeber has "the right to delete all data, files or other information that is stored in the subscriber's account" if the account is terminated, for any reason, by either side. Export your list before you cancel, not after. Source
Kit
Deleting the account is self-serve and takes 24 to 48 hours. Export first: their help page says all data is permanently deleted, with no recovery window documented. Source
AWeber vs Kit, answered
- Is AWeber or Kit better for an online course?
- Neither is better outright, and anyone who says so is guessing on your behalf. Kit if you are a list already in the thousands. Kit if you are worried about being locked in.
- Which of AWeber and Kit has the better free plan?
- Kit allows more free subscribers (10,000 against none). A bigger allowance is not automatically the better plan: check the welcome sequence row above, because that is where the two usually part company.
- Can I move from AWeber to Kit later?
- Yes, and you should assume you will. Export your list before you cancel anything, and keep whatever marks who bought from you. We wrote the whole running order up separately.
Try either one
AWeberAutomation from day one of the trial, no free plan behind it
$12.49/mopaid plans start here. No free plan. Read off their pricing page between 9 and 24 September 2026.
See AWeber pricingRead the full AWeber breakdownKitBiggest free list, sells products out of the box
$33/mopaid plans start here. Free up to 10,000. Read off their pricing page between 9 and 24 September 2026.
Start free on KitRead the full Kit breakdownMoving between them? Read the switching guide first, or answer 5 questions to check neither of these is the wrong shortlist.
Neither of these? See all 14, including which ones connect straight to Teachable, Kajabi, Podia or Thinkific, or compare what they cost as your list grows.