Flodesk vs Kit

Both are on our shortlist for course creators. They part company on several things that matter more than the monthly price.

Flodesk
Kit

Which one, for whom

  • A list already in the thousandsKitKit stays free to 10,000 subscribers against Flodesk's nothing.Start free on Kit
  • Worried about being locked inFlodeskFlodesk keeps your subscribers and automations when you cancel, rather than deleting them.See Flodesk pricing
  • Selling the course from the same toolKitKit can take the payment itself, so you do not need a separate checkout.

Side by side

FlodeskKit
Free planNone10,000 subscribers
Free sendsNone on the free planUnlimited broadcasts
Welcome sequence on freeNoNo
Connects to TeachableNot listedDirect
Connects to KajabiThrough ZapierDirect
Connects to PodiaNot listedDirect
Connects to ThinkificNot listedDirect
Paid from$25/mo$33/mo
The catchTwo catches. Their pricing table lists email sending on the free plan while their own FAQ says the free plan does not include it, so read the free plan as forms and landing pages only. And their pricing page currently serves two different plan line-ups from the same address, one with a cheaper Lite plan and one without, so check which one you are actually offered before you commit.Digital product sales carry a 3.5% + 30c fee on every plan.
G2 score4.8 out of 5, from 302 reviews4.4 out of 5, from 236 reviews
Trustpilot score4.9 out of 5, from 364 reviews4.1 out of 5, from 154 reviews

Figures read off each vendor's own pricing page between 9 and 24 September 2026. Where a row says not published, that vendor does not state a price at that list size and we will not invent one.

The last two rows are other people's scores, not ours, read on 6 September 2026. Check them yourself:Flodesk on G2, Flodesk on Trustpilot, Kit on G2, Kit on Trustpilot.

Getting your list back out

FlodeskEasy to leave

Cancelling does not delete anything. Their help page answers it directly: your data remains safe and all your content will still be available. You drop to their free tier, which keeps your forms collecting subscribers but cannot send email, so the list is held rather than lost and stays frozen until you pay again. Source

Kit

Deleting the account is self-serve and takes 24 to 48 hours. Export first: their help page says all data is permanently deleted, with no recovery window documented. Source

Flodesk vs Kit, answered

Is Flodesk or Kit better for an online course?
Neither is better outright, and anyone who says so is guessing on your behalf. Kit if you are a list already in the thousands. Flodesk if you are worried about being locked in. Kit if you are selling the course from the same tool.
Which of Flodesk and Kit has the better free plan?
Kit allows more free subscribers (10,000 against none). A bigger allowance is not automatically the better plan: check the welcome sequence row above, because that is where the two usually part company.
Can I move from Flodesk to Kit later?
Yes, and you should assume you will. Export your list before you cancel anything, and keep whatever marks who bought from you. We wrote the whole running order up separately.

Try either one

Flodesk

The best looking emails, but nothing free to send with

$25/mopaid plans start here. No free plan. Read off their pricing page between 9 and 24 September 2026.

See Flodesk pricingRead the full Flodesk breakdown
Kit

Biggest free list, sells products out of the box

$33/mopaid plans start here. Free up to 10,000. Read off their pricing page between 9 and 24 September 2026.

Start free on KitRead the full Kit breakdown

Moving between them? Read the switching guide first, or answer 5 questions to check neither of these is the wrong shortlist.

Neither of these? See all 14, including which ones connect straight to Teachable, Kajabi, Podia or Thinkific, or compare what they cost as your list grows.