Omnisend vs Systeme.io
Both are on our shortlist for course creators. They part company on several things that matter more than the monthly price.
Omnisend
Systeme.ioWhich one, for whom
- A list already in the thousandsSysteme.ioSysteme.io stays free to 2,000 subscribers against Omnisend's 250.Start free on Systeme.io
- Worried about being locked inOmnisendOmnisend keeps your subscribers and automations when you cancel, rather than deleting them.Start free on Omnisend
- Selling the course from the same toolSysteme.ioSysteme.io can take the payment itself, so you do not need a separate checkout.
Side by side
| Omnisend | Systeme.io | |
|---|---|---|
| Free plan | 250 subscribers | 2,000 subscribers |
| Free sends | 500 emails/mo | Unlimited emails |
| Welcome sequence on free | Yes | Yes |
| Connects to Teachable | Not listed | Sells courses itself |
| Connects to Kajabi | Not listed | Sells courses itself |
| Connects to Podia | Not listed | Sells courses itself |
| Connects to Thinkific | Not listed | Sells courses itself |
| Paid from | $11.20/mo | $17/mo |
| At 5,000 subscribers | Not published | $17 |
| At 25,000 subscribers | Not published | $97 |
| The catch | 500 free emails a month is roughly 2 sends to a 250-person list. | The free plan holds one course only, and takes 0% on sales, which is rare. |
| G2 score | 4.6 out of 5, from 1,246 reviews | 4.8 out of 5, from 750 reviews |
| Trustpilot score | 4.4 out of 5, from 506 reviews | 4.9 out of 5, from 8,448 reviews |
Figures read off each vendor's own pricing page on 9 September 2026. Where a row says not published, that vendor does not state a price at that list size and we will not invent one.
The last two rows are other people's scores, not ours, read on 6 September 2026. Check them yourself:Omnisend on G2, Omnisend on Trustpilot, Systeme.io on G2, Systeme.io on Trustpilot.
Getting your list back out
OmnisendEasy to leave
Cancelling a paid plan does not delete anything by itself: their help centre says you drop to the free plan and your contacts, campaigns and reports "remain accessible in read-only mode." The real risk is inactivity rather than cancellation: an account with no login for several months can be treated as inactive and permanently deleted, and a deliberate account deletion is instant and irreversible. Export your list if you plan to leave the account untouched for a while. Source
Systeme.io
You can export contacts to CSV yourself at any time. Cancelling does not take effect immediately: it stops the subscription from renewing, and you keep access until the end of the current billing period, at which point the plan is removed automatically. Their terms and conditions add that subscription plans are non-refundable, and that an account can be banned without notice for a content-policy violation. What happens to stored data after a cancellation takes effect is not stated. Source
Omnisend vs Systeme.io, answered
- Is Omnisend or Systeme.io better for an online course?
- Neither is better outright, and anyone who says so is guessing on your behalf. Systeme.io if you are a list already in the thousands. Omnisend if you are worried about being locked in. Systeme.io if you are selling the course from the same tool.
- Which of Omnisend and Systeme.io has the better free plan?
- Systeme.io allows more free subscribers (2,000 against 250). A bigger allowance is not automatically the better plan: check the welcome sequence row above, because that is where the two usually part company.
- Can I move from Omnisend to Systeme.io later?
- Yes, and you should assume you will. Export your list before you cancel anything, and keep whatever marks who bought from you. We wrote the whole running order up separately.
Try either one
OmnisendOnly if you also ship physical products
$11.20/mopaid plans start here. Free up to 250. Read off their pricing page on 9 September 2026.
Start free on OmnisendRead the full Omnisend breakdownSysteme.ioCourse hosting, funnels and email on one free plan
$17/mopaid plans start here. Free up to 2,000. Read off their pricing page on 9 September 2026.
Start free on Systeme.ioRead the full Systeme.io breakdownMoving between them? Read the switching guide first, or answer 5 questions to check neither of these is the wrong shortlist.
Neither of these? See all 14, including which ones connect straight to Teachable, Kajabi, Podia or Thinkific, or compare what they cost as your list grows.